Ad Tech Mergers & Acquisitions, Plus the Rise of the Single Stack

May 6th 2015

Twitter’s recent agreement to purchase mobile retargetting company TellApart (link is external) was just the latest round in the ongoing industry consolidation.

Blog

Don’t forget big data in TTIP and TISA

The issues of data sovereignty and data protection have been sadly lacking in the debate on trade agreements, writes historian Svend Aage Christensen.

May 18th 2015

Blog

Digging into the Cross-Device Implications of the Verizon-AOL Deal

Verizon is hooked into 1.5 billion connected devices across the world, responsible for about 70% of all Internet traffic. The next step is to match user identity across those devices.

May 14th 2015

Blog

Researching the New Shopper Experience

Exploring how shopper are more digital and emotional, while research is more implicit and virtual shopping itself is changing.

May 7th 2015

Streaming Television Industry Conducting Vast Surveillance of Viewers, Targeting Them with Manipulative AI-driven Ad Tactics, Says New Report

Statement Regarding the FTC 6(b) Study on Data Practices of Social Media and Video Streaming Services

Ad Tech Mergers & Acquisitions, Plus the Rise of the Single Stack

Don’t forget big data in TTIP and TISA

Digging into the Cross-Device Implications of the Verizon-AOL Deal

Researching the New Shopper Experience