CDD, EPIC, USPIRG Opposition to Google/Doubleclick "Big Data" Merger

Working closely with the Electronic Privacy Information Center (epic.org) and US PIRG, CDD led a campaign to oppose (link is external) the acquisition of Doubleclick by Google. CDD opposed (link is external) the deal on privacy, consumer protection and competiton grounds. We all foresaw what would happen if Google was allowed to swallow a leading digital marketing giant—more data collection, industry consolidation, weakening of consumer and privacy rights. It all happened of course, in part because the FTC hasn’t ever been able to deal with the marketplace. Here are two of the filings done in this case.